Porto Communication - Global Engagement

Porto Communication - Global Engagement

15-19 May 2023

Higher Education institutions have been giving increasing importance to the role of their graduates in the achievement of strategic objectives. Alumni facilitate the connection with the business world and contribute to the institutional reputation and talent attraction. Communication thus becomes an important key to overcome the challenge of developing an effective liaison plan that matches the university's strategic priorities and the interests and needs of its alumni.

This year, Porto Higher Education Communication Staff Week will focus on the following topics, among others:

- the importance of alumni for Higher Education Institutions,

- how to create an international community,

- how to create stories that connect all the community,

- fundraising: the great dilemma

The event, from 15 to 19 May 2023, will be a forum to discuss ideas and experiences, mostly related to the challenges of alumni communication in Higher Education Institutions,but also address the different adversities faced by the various areas of academic communication and provide useful tools for all the academic communication professionals.

Who should participate? Staff from communication offices and alumni offices: PR Professionals, Media Relation advisors, Corporate Communication staff, Professionals from Alumni Offices, Marketing and international offices dealing directly or indirectly with internationalization issues.

The participation fee is €350: includes the costs for coffee-breaks, 1 welcome brunch, lunches in the campus, 1 social dinner, a sunset event and other social activities.

If you want to be part of this amazing experience, please fill in the form until 03rd March 2023.

The selection results will be disclosed until March 15th.

We will send the details for the bank transfer once the participants are accepted. Participants are expected to cover their own travel and accommodation expenses through the Erasmus funds for staff mobility or otherwise. 

English will be the speaking language.

• To learn more about the 1st Edition of Porto Communication Staff Week, which took place in June last year at FEUP, in Porto, you can see the article produced after the event in the Attachments section. 

About FEUP

FEUP is located in the Asprela Pole of the University of Porto, an area designated as the Porto Innovation District. Concentrated within one square kilometre, this District is constituted not only by several faculties of the University of Porto and schools of the Polytechnic Institute of Porto, but also by private universities, a central teaching hospital, an institute of oncology and various national and international research institutes. With 50,000 talented people working here, it is primarily a technological location, where the strong presence of engineering technologies, health sciences and entrepreneurship lend considerable impetus to the process of innovation.

The Porto Innovation District is also where the core of the University of Porto’s Science and Technology Park (UPTEC) is located. UPTEC is a structure which brings together over two hundred projects, including startups, innovation centres, anchor companies and entrepreneurial projects. In 2013, UPTEC was recognized with the Regio Stars Award in the category “Smart Growth”, organized by the European Commission - the first time a Portuguese university had received an award for regional development projects at European level.

All in all, the Porto Innovation District is brimming with the entrepreneurial spirit and multidisciplinary research that have allowed FEUP to break new ground in which to operate and thus broaden its expertise. Today, FEUP houses the facilities of the Institute of Science and Innovation in Mechanical and Industrial Engineering (INEGI) and the Institute for Systems and Computer Engineering, Technology and Science (INESC TEC).